Privacy Policy and Cookie Notice

Effective Date: July 1, 2025

At Velvetix, we respect your privacy and are committed to protecting your personal information. This Privacy Policy and Cookie Notice explains how we collect, use, share, and protect your information when you visit our website or make a purchase.

This policy applies to all visitors, customers, and users worldwide, including residents of the European Economic Area (EEA) and California, USA.

1. Information We Collect

We may collect personal information such as your name, email, shipping address, and phone number. Payment information is securely processed through third-party providers. We also gather device and usage data, including IP address, browser type, operating system, and pages visited. Additionally, we keep track of communication preferences such as marketing consents and subscription status.

2. How We Use Your Information

Your data is used to process and fulfill orders, communicate about your orders and support requests, send marketing emails (only with your consent), improve our website and services, and detect and prevent fraud and abuse.

3. Legal Bases for Processing Your Data

For residents of the EEA, we process data based on contractual necessity (such as order processing), legal obligations, your consent (for example, marketing communications), and our legitimate interests, like fraud prevention. For California residents under the CCPA, we collect and use personal information to provide services and improve your experience, and you have specific rights related to your data as described below.

4. Sharing Your Information

We do not sell your personal information. However, we may share your data with payment processors such as PayPal and Stripe, shipping and fulfillment providers, analytics services including Google Analytics, and legal authorities when required by law.

5. Your Rights

If you reside in the EEA, you have the right to access, correct, or delete your personal data, restrict or object to its processing, withdraw consent at any time, request data portability, and lodge a complaint with a supervisory authority. California residents have the right to request disclosure of the personal information collected about them, request deletion of their personal information, opt out of the sale of their personal information (noting that we do not sell data), and to not be discriminated against for exercising these rights. To exercise any of your rights, please contact us at support@velvetixbeauty.com.

6. Data Retention

We retain your personal data only as long as necessary to fulfill business, legal, and tax obligations. When the data is no longer needed, we securely delete or anonymize it.

7. Cookies and Tracking Technologies

What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help the site remember your preferences and improve functionality.

Types of Cookies We Use:

  • Essential Cookies: Necessary for website operation and security. Without these, some services may not function properly.
  • Performance Cookies: Collect anonymous information about how visitors use our site to help us improve it.
  • Functional Cookies: Remember your preferences, such as language or region, to provide a more personalized experience.
  • Advertising Cookies: Used to deliver relevant ads and track ad campaign effectiveness.

Managing Cookies:
You can control or disable cookies through your browser settings. Disabling certain cookies may affect your experience on our website. For detailed instructions on managing cookies, visit www.allaboutcookies.org.

Third-Party Cookies:
We may allow third-party services, such as Google Analytics or advertising partners, to place cookies on our site. These third parties have their own privacy policies and cookie management tools.

Consent:
By using our website, you consent to the use of cookies as described in this policy. You can withdraw your consent at any time by adjusting your browser settings.

8. International Data Transfers

Your personal data may be transferred outside the EEA, including to the United States, where data protection laws may differ. We ensure appropriate safeguards, such as Standard Contractual Clauses, to protect your information.

9. Data Security

We employ technical and organizational measures to protect your personal data, but due to inherent risks in internet transmission, we cannot guarantee 100% security.

10. Changes to This Policy

We may update this Privacy Policy and Cookie Notice from time to time. Any changes will be posted on this page along with an updated effective date.

11. Contact Us

If you have any questions or wish to exercise your privacy rights, please contact us at support@velvetixbeauty.com.

12. California “Do Not Sell My Personal Information” Notice

Velvetix does not sell personal information. If you wish to opt-out of any data sales, please contact us at support@velvetixbeauty.com.